Lenskart and Amazon Partner to Offer AR-Enabled Eyewear Shopping with Virtual Try-On
Lenskart and Amazon have joined forces to enhance the online shopping experience for customers by introducing the Lenskart virtual try-on feature on Amazon. This feature allows customers to virtually visualize how eyewear will look on them before making a purchase. Most customers prefer to buy glasses physically because it provides a better experience to try on the glasses and get the right fit. To solve this problem, Lenskart has partnered with Amazon Fashion to launch a virtual try-on technology. Earlier, Google also released a virtual try-on feature that allows users…
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