Sega Acquires Rovio for $776 Million
Sega Sammy has successfully acquired Rovio, the developer behind Angry Birds, after paying a hefty sum of $776 million. The deal, which was initially proposed in April, faced some finalization and regulatory challenges before being finalized. Sega aims to strengthen its presence in the mobile industry through this acquisition, even though the peak popularity of Angry Birds occurred nearly 15 years ago. However, Rovio is not just one IP address. In addition to Angry Birds and its many spinoff games, the company is known for the match-three puzzle game Sugar…
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