Can You Achieve the Same Results as Apple’s ‘Scary Fast’ Event Shot on iPhone 15 Pro?

At the end of Apple’s “Scary Fast” event, Apple subtly slipped in a message stating that some of the event, including performers and drone footage, was shot on the iPhone 15 Pro. Photos showing the elaborate hardware used to create the “professional” look have gone viral on social media, such as X.

At the end of their keynote, Apple notes: “All performers, locations and drone footage shot on iPhone 15 Pro Max.” In fact, Apple has also released a video detailing what went on behind the scenes of filming the keynote, and this makes one thing clear: Apple is not shy about admitting that additional equipment, including both hardware and software, was used to achieve such results. It did.

Notably, this isn’t the first time the company has announced something product-oriented with a smartphone. Nothing filmed the Nothing Phone (1) keynote using the phone itself, and Apple itself has previously commissioned full-length short films such as “Fursat”. However, it is fascinating to note that the keynote of the video combines high-end images. film cameras and a phone like the iPhone 15 Pro, edited so seamlessly that most viewers barely noticed.

This begs the question: Can someone with just an iPhone 15 Pro Max shoot something on a large scale? The short answer is no, but it requires further discussion. It is undeniable that what makes a film “good” does not depend solely on the camera itself. Factors such as lighting, camera movement and framing have a decisive effect on the final result.

While critics are correct in their assessment that achieving the same scale is impossible with an iPhone alone, it is crucial to understand that the iPhone – as a tool – enables high-quality video to be captured in a very compact format. Combined with the filmmaker’s talent, it becomes a means of creating something meaningful.

Another essential feature of creative work is pacing, editing and image selection. In the Apple speech, the editor masterfully created a Halloween-like atmosphere by starting the sequence with a reinforcing drone shot. Coupled with the expert direction of Drones – which led Tim Cook to walk a misty path with thrilling music, expertly crafted transitions and set design – it led to cinematic success.

It’s also worth noting that Apple used the BlackMagic Camera app to better control the footage, since (you guessed it) Apple’s top-of-the-range Pro phones still don’t have the ability to manually adjust the camera. settings. And Apple also highlighted the iPhone 15 Pro’s ability to shoot in ProRes LOG, and if you connect an external SSD, you can even shoot in ProRes LOG at 4K 60 FPS.

While the iPhone 15 Pro Max may not be able to create the same impact on its own, in the larger context – regardless of the professional equipment used in production – each tool has its own specific purpose that remains relevant and functional. In this regard, the iPhone serves as a powerful tool that fits snugly in your pocket and awaits creative use beyond mere technicalities.