Amazon plans to enhance Alexa AI capabilities and introduce a paid version called ‘Alexa Plus’, revealing details about the rumored product.
Amazon Alexa has emerged as a prominent player in the realm of AI-driven voice assistants in recent years. It offers a range of useful functions, including playing music, answering queries, and entertaining children. Additionally, it can control various smart home devices such as televisions, lights, air conditioners, and washing machines. However, Amazon is now looking to enhance Alexa’s capabilities by incorporating personalized artificial intelligence (AI) technology. The catch is that users will need to pay for this new feature, known as Alexa Plus. Furthermore, there are concerns about the accuracy of its responses, which has been a point of contention within the company.
Alexa AI paid subscription
According to a Business Insider report, the Amazon Alexa AI voice assistant will offer more conversational capabilities with custom AI technology. However, you also have to pay for it! According to the report, the launch date of this new service is even set for June 30th. However, the rollout may be delayed due to issues raised by employees, who said it was not ready to roll out.
The underlying technology is called Remarkable Alexa, and Amazon has already started testing it with 15,000 external customers. Employees who got their hands on the service say that while the new Alexa is great for chatting, it doesn’t really do anything useful yet, Business Insider reports. Currently, it provides long and often inaccurate answers and even turns them away. It also has trouble handling complex commands.
According to the report, this new Alexa uses a single large language model (LLM) to generate responses and understand language. On the other hand, the old version used natural language processing (NLP), which “kept context history and personalization signals separated,” the BI report noted. So why this move? People with knowledge of the matter told BI that it was due to traditional restrictions. “There is tension about whether or not people will pay for Alexa,” one of the people told BI.
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