Reasons Why Apple iPhone 15 Pro Max Will Be the Most Popular Model

The Apple iPhone 15 series will be released next month, and the September 12 event date will be confirmed via an invitation this week. But all eyes will probably be looking forward to the iPhone 15 Pro Max model, which should have the biggest updates like every year. In fact, the Pro Max version appears to be one of Apple’s best sellers, and the latest model could continue that trend, according to industry analysts.

The iPhone 15 Pro Max is expected to get a new periscope camera and other hardware upgrades that will make it Apple’s best-selling iPhone model in the coming months, as predicted by Ming-Chi Kuo.

He even has numbers to back up his estimates, claiming that the iPhone 15 Pro Max accounts for around 40 percent of all iPhone 15 series orders. He points out that Apple keeping the periscope zoom lens exclusive to the iPhone 15 Pro Max will help drive demand, which invariably means Apple has to ship more of the premium model.

Smartphone cameras have taken off over the past few years, but Apple continues to give away the regular stuff, which could change now that most rumors suggest the iPhone 15 Pro Max will see the biggest iPhone camera update in years. This will likely increase the price of the model, but based on last year’s sales figures, it shouldn’t be a deterrent to buyers, which will surely please Apple.

Periscope lenses have been offered by, among others, Vivo, Oppo and Xiaomi, but the arrival of Apple will be the biggest boost to the segment, as more brands will enter the equation, which will enable the technology to be democratized and available to even more consumers.

Apple is said to be using Largan as the exclusive supplier of the periscope lens module, and the high demand for the model is sure to excite the company. After all, the next iPhone 16 line-up should also feature camera technology, which means Largan can expect much of the demand from Apple in the near future.