YouTube Shorts Reaches 2 Billion Viewers, Introduces New Features for Creators
According to a blogpost on Tuesday, YouTube Shorts, the condensed video sharing platform of YouTube, has achieved a monthly viewership of 2 billion views from logged-in users.
With the rise of short portrait videos, the Google-owned online video sharing platform has introduced new features to attract more content creators to its platform.
The company is testing a mobile-first vertical live experience to get creators discovered in the Shorts feed.
YouTube Shorts has also released six new tools, including remixing collab videos side-by-side, suggestions for remixing videos and replying to comments with a “Shorts” video, and saving them to playlists, according to the blog post.
Last month, Meta-owned Instagram announced improvements to Reel templates, including text, transitions and AR effects, Instagram CEO Adam Mosseri told Reel.
