OpenAI enables more customization for business and individual users: what that means
OpenAI, creator of buzzy chatbot ChatGPT, is releasing tools to give users more control over a generative artificial intelligence system and improve models for both general and specific use cases, its CEO Sam Altman said Thursday.
Speaking to investors at a Morgan Stanley conference, Altman said the AI company is focused on building a platform that sells APIs to others and creates killer apps like ChatGPT.
ChatGPT has grown in popularity since it was launched in November, with traffic to the site reaching more than one billion visits, up from 616 million in January, according to Samanweb estimates. OpenAI has launched a ChatGPT subscription tier where users can pay $20 per month for more reliable services.
The Microsoft-backed company works with enterprise customers to train its models in specific areas and has been effective in reducing hallucinations, cases in which an AI system confidently gives an answer that is factually incorrect, according to Altman.
Management consulting firm Bain & Company has entered into a global service partnership with OpenAI, enabling Bain to incorporate artificial intelligence into its client operations.
Companies working with OpenAI can access their data and make a copy of the model to mitigate data security issues. For example, Coca-Cola is partnering with OpenAI and Bain using OpenAI’s ChatGPT and DALL-E platforms to create personalized ad copy, images and messages.
Altman, a veteran entrepreneur and investor, said investors should value the company as a company to achieve the goal of general AI.
Individual users should also have more control over how AI works, Altman added. The company said last month it was developing an update to its chatbot that users could customize to address concerns about artificial intelligence bias.
“We’ll be releasing more things soon to give users more control over the system to behave this way or that way.”
Altman admits that an AI system can’t achieve 100% accuracy, and he said he expects apps like AI doctors and AI lawyers to appear on people’s phones soon.
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