iOS 17.5 beta 2 introduces Web Distribution for EU developers on the new iPhone update – Implications explained

Apple has released the second beta of iOS 17.5, introducing a new Web Distribution sideloading feature for developers in the European Union. This update comes after Apple’s recent unveiling of the feature, which is designed to offer developers an alternative distribution method in compliance with the Digital Markets Act.

Online distribution: A new path for EU developers

Online distribution allows developers in the EU to offer their applications for download directly from their own websites. This new feature is a third distribution option for developers in the region alongside the App Store and other available platforms.

Utilizing online distribution requires developers to comply with Apple’s new business conditions for the App Store. This includes a core technology fee of €0.50 for each first annual installation of more than one million in the last 12 months. In addition, web-distributed apps must follow Apple’s notarization guidelines and can only be installed from website domains registered with App Store Connect.

Apple’s commitment to user security

In a statement on its developer website, Apple emphasized its commitment to user security and platform integrity. The company provides developers with access to APIs that facilitate network distribution, integration with system functions, and backup and recovery options for users.

When users download an app from a developer’s website for the first time, they see a series of screens that explain the implications of granting the developer permission to install apps. After Face ID authentication, users go through a three-step installation process during which Apple’s notarization system provides clear information about the app, including its name, developer, description, screenshots, and system age rating.

Simplifying application installation

One of the notable aspects of this new feature is that users only need to grant permission to install apps once per developer. For example, if Meta implements web distribution for its applications in the EU, users only need to accept Meta’s ability to install applications on their device once. Subsequent app installations from Meta do not require additional permissions.