Google Search to Feature AI-Powered Enhancements with Images and Videos

Google is placing a significant emphasis on its AI tools to develop future Google services that aim to retain current users and attract new ones. At the forefront of this AI strategy is Google Search, now referred to as the Search Generative Experience (SGE) following the integration of AI tools. In a recent announcement, Google revealed that SGE will introduce a new feature enabling the display of multimedia results, including images and videos. Consequently, users utilizing the AI-powered Search will not only encounter text and links but also visual content, enhancing the contextualization and specificity of the results shown.

Google noted in a blog post: “When you search for something like ‘smallest birds of prey,’ you can quickly reference what the birds look like and get relevant information online. And over the next week, you’ll start seeing videos in some overviews where it’s helpful to see something in action, like a demonstration of a yoga pose or how to get stains.” off the marble.

The features are expected to start rolling out this week. But it’s not a global release. Currently, only those who have enabled SGE features from Google Labs will see these new results. However, Google Labs is not available everywhere, and even in the regions where it is available, User Lists fill up quickly and many are still stuck on waiting lists. Click here to see if it’s available in your location and to register.

This isn’t the only new feature added to SGE either. The AI-powered Google search will also get a couple of additional functions, which will also be implemented this week.

Other features in Google’s AI-based Search Generative Experience

In addition to the multimedia extension, SGE also displays faster overviews, Google claims. According to the company, the time it takes to display search results created entirely by artificial intelligence will be halved after adding the new update. This works for both when you ask it something simple like “probability of rain today” or something complex like “routing a 3-day trip to Seoul, South Korea.”

And finally, the attached links to SGE results are also improved. Now, next to each link, the user can see the publication dates, so he knows how relevant the information is. Calling SGE “a jumping-off point for exploring useful information on the web,” Google said it will help users make sense of the information presented to them.