Google Launches Free GA4 Tutorial for Novices
Google has recently launched a brand-new online course that is completely free of cost, targeting individuals who are new to Google Analytics 4 (GA4) and aiming to enhance their skills in navigating the platform.
This course is an ideal starting point for people who have little familiarity with GA4, and caters to those who are eager to understand its functionality. The course primarily focuses on initializing a Google Analytics account and ensuring the accuracy of data collection.
Google has carefully crafted this educational initiative to be comprehensive and cater to a diverse audience, including small business owners, marketers, students, and anyone new to Analytics. The course has been thoughtfully designed so that students can fit in, regardless of how they have previously learned about the subject.
A noteworthy aspect of Google’s approach is the removal of all prerequisites, making participants unnecessary prior knowledge. This promotes an accessible and fair learning environment that invites people from different backgrounds to participate wholeheartedly in the course content.
The launch of this free online course at the heart of Google marks a comprehensive and thoughtful step to promote GA4 literacy. By facilitating seamless access to the world of analytics, Google is improving the availability and accessibility of digital skills to a wider audience.
Course overview
Find out how Analytics can help you measure what is necessary to achieve your business goals. Learn how to set up your Analytics account and ensure accurate data collection.
1. Introduction to the course
2. Utilization of digital analytics in business growth
3. Understanding the processing of Google Analytics data
4. Setting up your Google Analytics account and properties
5. Configuring Your Website for Data Collection
6. Setting up the application for data collection
7. Ensuring the verification of data collection
8. Management of account access rights and settings
9. Improving reports with dimensions and metrics
Key takeaways
1. Understand the data collection and processing methods of Google Analytics
2. Configure your Analytics account to support business goals
3. Describe the compilation of data into reports in Analytics
By offering this initiative, Google is actively trying to bridge the knowledge gap and make it easier for people from different backgrounds to move into GA4.
