ChatGPT Traffic Continues to Decline For Third Consecutive Month
OpenAI’s ChatGPT, a wildly popular AI chatbot that launched in November, saw its monthly website visits decline in August for the third month in a row, though there are signs the decline is coming to an end, according to analytics firm Likeweb.
Worldwide desktop and mobile visits to the ChatGPT website fell 3.2% to 1.43 billion in August, after falling about 10% in each of the previous two months. The time visitors spend on the site has also decreased each month since March, from an average of 8.7 minutes on site to 7 minutes in August.
But in August, there were 180.5 million visitors worldwide out of 180 million.
Back to school in September can help traffic and usage of ChatGPT, and some schools have started adopting it. USA’s ChatGPT traffic picked up slightly in August when American schools resumed operations.
“Students seeking homework help seem to be part of the story: The site’s share of young users dropped over the summer and is now starting to recover,” said David F. Carr of Samanweb, which regularly monitors ChatGPT and its competitors.
ChatGPT pioneered the frenzied use of generative AI in everyday tasks from editing to coding and reached 100 million monthly active users in January, two months after its launch. Generative AI technology uses previous information to create new content, for example writing essays or poems.
Before Metan Threads launched, it was the fastest growing consumer app of all time, and now it’s one of the top 30 websites in the world.
A few ChatGPT competitors, including Google’s Bard chatbot, have launched this year. Microsoft’s search engine Bing also offers a chatbot powered by OpenAI for free.
OpenAI also released a ChatGPT app for iOS in May, potentially taking traffic away from its website. ChatGPT is free to use, but also offers a premium subscription for $20 per month.
In addition to ChatGPT, OpenAI makes money by selling its AI models directly to developers and businesses, and through a partnership with Microsoft, which is investing more than $10 billion in the company.
