Report: OnePlus and Realme to Discontinue Selling Televisions in India
OnePlus and Realme have decided to end their focus on the Indian television market and will stop selling their televisions in the country. The update comes via a report published by the Times of India this week suggesting that the company was unhappy with the cost of after sales required to run the business and keep the products healthy.
The report cites sources as saying that both OnePlus and Realme are moving away from the TV category, which also includes the manufacturing side.
They will continue to be an ever-present figure in the smartphone business. But the news of OnePlus and Realme’s alleged exit from the TV segment means that Xiaomi has the clear market leader, followed by Samsung and other brands like Vu, TCL and others. It’s surprising to see OnePlus end the segment, but Realme was pretty much in line with this decision due to recent changes.
The company lost Madhav Sheth to the HTech Group, marking Honor’s return to the Indian market in a new avatar. Since then, Realme has been quiet about its business, and product launches have only rarely been spotted.
OnePlus launched its foldable product in the country this month and is active in the tablet segment with the OnePlus Pad and OnePlus Pad Go models. One might have assumed that OnePlus is confident about its business prospects in the budget smart TV market, but this development suggests otherwise.
If OnePlus and Realme stop selling TVs in the country, what will happen to their after sales support for those who have bought TVs from these brands? If the report comes true, many people will wonder about their decision to spend money on these brands, and the forward-looking might prefer to stick with established brands like Samsung and Sony that have been around for decades and not just decide to close up shop to leave customers.
We hope to hear more about these updates from the companies themselves in the coming days, which should clear everything up.