Tesla is offering discounts of more than $1,300 on some Model 3 cars in the U.S
Tesla is offering discounts of more than $1,300 on some Model 3 cars in the U.S., amid even bigger discounts in Europe, according to a Reuters estimate on its website, at a time when the electric car maker has raised U.S. prices for most new cars on order. in this month.
Tesla, which has aggressively cut vehicle prices in several areas this year, is resorting to a traditional automaker tactic of offering incentives to clear inventory at a time when it faces economic headwinds and increasing competition, industry analysts say.
Tesla CEO Elon Musk told shareholders on Tuesday that the company is experimenting with advertising for the first time, which analysts see as a way to boost demand.
Musk also warned that Tesla is not immune to the global economy, which he said will be difficult over the next 12 months.
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