Threads App Launches Web Version Today
After much anticipation, the long-awaited moment has arrived! Since its launch on July 5, people have been curious as to why Threads, the latest social media platform by Meta, was only accessible through mobile apps and not as a website. Both Meta CEO Mark Zuckerberg and Instagram head Adam Mosseri had promised that the Instagram-powered text-based platform would eventually have a web app. However, nearly two months had passed and there was still no sign of it going live. But that all changed a few hours ago, when Zuckerberg shared a photo of himself working on the Threads website and officially announced its web version. The rollout of the web version will commence today, gradually reaching all users worldwide within the next few days.
According to a TechCrunch report, after the official launch of the website, users will be able to post messages, check their feed, interact with others through their messages and more. However, the company said that the Desktop experience is not the same as the App experience.
Mark Zuckerberg’s Threads post said: “Actual footage of me building Threads for the web. Deploying in the next few days.” This was considered as one of the main limitations why the app did not gain much popularity and was one of the highly requested features by users.
Threads can be found in the web application
The original version of the site has several features that users do not get. These include editing your profile or sending a thread to Instagram DMs. More features will be added slowly over the next few weeks, according to a TechCrunch report.
Threads users can access the microblogging platform by logging into its website from their computers, Zuckerberg said.
Threads, which competes with Twitter, created a huge buzz during its first weeks. It became the fastest consumer app to reach 100 million users, taking just 5 days to reach the milestone. However, within a few weeks, usage on the platform decreased significantly due to the limited number of features. The lack of a desktop version was also seen as contributing to the drop in numbers.
This widely anticipated rollout is expected to help Threads gain wider acceptance among power users such as brands, corporate accounts, advertisers and publishers, who can now take advantage of the platform by using it on a larger screen.